La Toronja Mecánica

La Toronja Mecánica (The Clockwork Grapefruit) is a group of people that gather information about upcoming events, new trends, technology, movies, music and culture in Ecuador and share it with the public. They wanted to be seen as an urban and trending brand. I took inspiration from graffiti, lettering and the shape of the grapefruit, while the color palette is intended to be bright and bold, inspired by neon colors and Warhol’s Marilyn Monroe.

logo1logo2123404toronja_web

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s